I forward herewith a message received in Image Management group. Richard Gaunt from UK is doing a study. It appears that there is not much response for the earlier posting done in Image Management group, from Indian audience. I am forwarding this mail to prpoint group, with a request that we can support the study by giving our response. He will also share his results with us in both the groups.
Please read his mail. He can be contacted at gaunt @ benchpoint.com
Srinivasan
Moderator
From: Richard Gaunt <gaunt@benchpoint.
Date: Fri, May 22, 2009 at 2:04 PM
Subject: [Image_Management] A gentle reminder International study on PR measurement
To: image_Management@
We have had an excellent international response to the survey, but India is poorly represented, at less than 2% of the responses received so far.
I am sure many people saw the invitation, made a mental note to come back later, and then forgot.
So please take part in our international survey of public relations and communications practitioners probing attitudes to the measurement and evaluation of public relations. We will share the results with everyone who asks to see them.
The study is being carried out by (AMEC) , the International Association for Measurement and Evaluation of Communication and the results will be presented at the 1st European Measurement Summit in Berlin on 10-12th June, 2009.
http://www.ameceuro
As a regular reader and contributor to Image Management, I know that India has a very interesting and dynamic PR sector, and I hope more people will contribute their opinions on this important subject.
Use the URL below to go to the on line survey:
www.benchpoint.
You also can help by passing this email on to colleagues who may not be members of the Image Management forum.
With thanks for your help, and best wishes,
Richard Gaunt
CEO, Benchpoint Ltd
England
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