Monday, January 7, 2008

Fwd: [Image_Management] Public relations tourism

Correction
Hello, The very expression PR Tourism sounds like sponsored media visits to promote Tourism.Can we think of a better expression before we try to propound an approach.Narendra

---------- Forwarded message ----------
From: narendra None <sunarendra@gmail.com>
Date: 7 Jan 2008 12:27
Subject: Re: [Image_Management] Public relations tourism
To: Image_Management@yahoogroups.com

Hello, The very expression PR Tourism  sounds like sponsored media visits to promote Tourism.Can w?Narendrae think of a better expression



On 07/01/2008, kargozar80 <kargozar80@yahoo.com> wrote:


Public relations tourism
Mehdi Bagherian
Secretary General of International PR Conference
secretary Iranian Association of Public Relations Specialists (IAPRS)
inf0@iranpr.org

Public relations tourism is an unknown subject matter in the modern
literature of international public relations and implies several
meanings which all of them not only decrease the cost of establishing
relations with the outside world, but also increase international
communications and improve the images and reputations of nations.
Proposing the “public relations tourism†plan is a new method for
international public relations. Form this perspective, public
relations tourism could mean creating a reciprocal and interactive
relationship with the outside world â€" in order to help tourism
industry to prosper.
However, what is defined within the framework of public relations
tourism, relates to the duties of public relations practitioners and
their perception of international public relations, and through
reforming the existing situation and facilities, improve
international communication and presentation of nations’ cultural
power.
Besides the effect of public relations tourism on tourism industry,
we should pay attention to the effect of international public
relations on countries’ economies. Holding courses, conferences,
scientific tours and … in a high international level, are considered
an economic success for countries and among other benefits,
familiarizing with cultures, capabilities and attractions of tourism
and cultural exchange could be mentioned.


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