Dear Members,
The AP State Council for Higher Education that came into existence in 1988 advises the State Government in matters relating to Higher Education in the State and oversee its development with perspective planning. First of its kind in the Country, it is primarily a coordinating and liaisoning body between the University Grants Commission, the State Government and the Universities.
This Council constituted an Expert Committee to prepare an integrated draft pattern of courses at UG and PG level in Public Relations, Mass Communication and Journalism.
The committee comprised of (1) Dr CV Narasimha Reddi, Former Director, I & PR Department (2) Sri Potturi Venkateswara Rao, Former Chairman, Press Academy of Andhra Pradesh and (3) Professor PL Visveswara Rao, Principal, Arts College, Osmania University & Former HOD, Journalism, OU are to represent PR, Masscom & Journalism respectively.
The committee, among other things, proposed (i) BA with PR as one of the 3 optionals namely - BA (PR); (ii) BCJ with PR specialization - BCJ (PR); (iii) MCJ with PR specialization - MCJ (PR) and (iv) MS (PR) in all the universities in AP.
While so, a one-day state level workshop is being organized by the Council on 16th June 2008 at Hyderabad to discuss and develop a model curriculum of the courses for Universities in AP.
Suggestions or Comments are solicited from the members of the group on courses, syllabi, expectation of the industry and the expectation of the professionals, please
Regards,
Y. Babji,
Hyderabad
9848812031 / 9440814607
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