dear dewaker basnet
You have raised an important issue. Ideally, i personally feel, it is
advisable that social media concept is imparted to the students
from10th standard onwards. Presently, most of these children are
using internet, social networking sites, etc. Unfortunately,
Seniors have not shown much interest in learning the technology and
hence, these children do not get adequate support from seniors.
Naturally, these young boys and girls, explore the social media
themselves and learn from their peers. Hence, it does not get
properly regulated.
For want of proper guidance, young children tend to pick up bad side
of social media. There is no point blaming them that they are using
orkut and other social networking sites wrongly.
Though, it would be difficult to include in curriculum at Higher
Secondary level, i suggest that these children can be exposed for
using social media, through various lectures and seminars.
This applies to college level also.
But for time being, social media can be included as a paper atleast
for media and communication students. This will set a good trend.
Already, Symbiosis (SIMC) has introduced one full paper on social
media for 100 marks for their MBA (PR) students. Now, Media Science
Department of Anna University, Chennai has introduced this concept for
Science and Technology Communication course. Dr C V N Reddi some time
back told me that he was trying to introduce this subject in Andhra
Universities.
For other students, it is preferable to expose them to the great
potentiality of social media through lectures and seminars. This
should include the cyber laws also, so that they get the knowledge in
a systematic manner.
Srinivasan
On Fri, Jan 30, 2009 at 12:44 PM, dewaker basnet
<dewaker.basnet@
> Some very interesting thoughts put across by Mr. Srinivasan. My question -
> When you say "academic institutions should include social media in their
> curriculum" are we also talking about streams that are not "communication
> studies" centric, viz. Biotechnology or any science related streams?
>
> Warm regards,
>
> Dewaker Basnet
>
> On Fri, Jan 30, 2009 at 8:52 AM, naren_vna <naren_vna@yahoo.
>>
>> dear friends
>>
>> Srinivasan, our moderator in his talk during Hindu Business Line Club
>> meeting, insisted on the introduction of social media in the college
>> curriculum, to understand its potentiality and avoid being misused
>> by the youngsters, learning from peers. Please read the story that
>> has appeared in today's HBL.
>>
>> Best regards
>> Narrendiran
>> Co-Moderator
>>
>> http://www.blonnet.
>>
>> Call to help students harness potential of such media and avoid
>> their misuse.
>>
>> Our Bureau
>>
>> Chennai, Jan. 29 In view of its growing importance, academic
>> institutions should include social media in their curriculum. This
>> would go a long way in ensuring that such media are not misused by
>> students to mislead their peers, said Mr K. Srinivasan, CEO, Prime
>> Point Public Relations Pvt Ltd, Chennai.
>>
>> He was speaking at a BL Club event held at Ranipet Engineering
>> College, Vellore. Addressing the students at the event presented by
>> Indian Overseas Bank, he said that world over, 22 per cent of the
>> population used the Internet, while in China and India, Internet
>> penetration stood at 20 per cent and 6 per cent respectively. With
>> technological growth, India would double its Internet penetration in
>> three years, he said.
>>
>> Mr Srinivasan also emphasised that social media such as blogs,
>> podcasts, wikis, and social networking sites such as Facebook, Orkut,
>> Linkedin and Myspace had become the preferred medium for interaction
>> among youngsters across the world, including India. Social media
>> could
>> provide the opportunity and support needed to develop the skills,
>> knowledge and network necessary for self-improvement.
>>
>> He pointed out that due to the lack of knowledge amongst the seniors,
>> students and youngsters were left to themselves for learning social
>> media. Youngsters were misled by their peers for the wrongful use of
>> the social media, which might attract cyber laws.
>>
>> "To get the best out of the social media and to avoid its misuse by
>> students and youngsters, it would be better to include this subject
>> in
>> the school and college curriculum. A few institutions have started
>> including the subject in their syllabus," he said.
>>
>> He also advised the students to start writing blogs with quality
>> content. Writing blogs regularly would help the students develop good
>> communication skills, besides meeting experts on the Net who could
>> improve their prospects for career growth. Further, corporates could
>> use social media such as blogs and podcasts for brand-building and
>> marketing strategies.
>>
>> Dwelling on the importance of the social media, he explained how the
>> US President, Mr Barack Obama, had used this media extensively to
>> communicate with youngsters, which in part lead to his landslide
>> victory. In the same way, he insisted that social media would play a
>> greater role in the coming general elections in India.
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