Sunday, January 25, 2009

Re: [prpoint] Why PR agency professionals are treated as untouchabiles by Corpcom professionals?

May i request any of the Corpcom friends to share the views. Let us
hear the views of the other side also.

Srinivasan
Moderator

On Sun, Jan 25, 2009 at 9:56 AM, BNK <mailbnk@gmail.com> wrote:
> Fully agree. Corpcom and PR agencies should work together in the interest of
> an organisation. If they are loggerheads, both will tend to lose. There is
> absolutely no winner. My experience has that corpcom depts have been looking
> at us as an extended arm of their companies. Of course, it all depends
> on the kind of relations that a PR agemnuy develops with corporates and
> corpcoms. After all, we are in the business of building and maintaining
> relationships! Aren't we?
> Regards
> bnk
>
>
> On 24/01/2009, Pradnya Malushte <pradnya@icepr.in> wrote:
>>
>> Dear All
>>
>> Something very interesting came up in the last week.Through a contact (
>> neither from Corp Com nor from PR Agency) an email came to me from a group
>> called Indian Corporate Communications . or Communicators. When I enquired
>> about the membership I was told that the forum is not open to PR Agencies
>> and Consultancies. Interestingly ,we have many Corp Com people as members
>> of
>> PR Yahoo Group.
>>
>> When PR Agencies can look at sharing knowledge with Corp Com people on the
>> same platform and work towards understanding both the parties and bridge
>> the
>> gap why cant a forum which is 100% dominated by Corp Comm people also
>> include PR Agencies?
>>
>> Another reply from the same group came up stating categorically that ' PR
>> and Corp Comm' are two different roles???????. We talk about communication
>> and reaching out to the people in our industry to make things more
>> professional and here is a fantastic example of limited knowledge and
>> communications from the company departments itself. They may have
>> different
>> reasons for blocking PR Agency but the reason mentioned above is really
>> not
>> acceptable. Are PR Agencies not doing enough to get the messege across
>> that
>> it can do much beyond just media realtions and agencies are doing and they
>> do it well if their client servicing attitude is positive and mature.
>>
>> May I please request memebers to share their views including Corp Comm
>> people off course.
>>
>> I personally feel that both Corp Comm and PR Agencies can help each other
>> develop this industry and a healthy interaction is required than such
>> watertight compartments.
>>
>> The mail is meant to initiate a healthy discussion.
>>
>> With Regards
>> Pradnya
>> ICE PR (Image Management Adivosry)
>> Head Office - Pune
>> Tele: 020 -25459602
>> Cell : 9226363942
>> email:pradnya@icepr.in
>>
>
>
>
> --
> Regards
> BNK
> Call: CDMA: 93210 48332
> 93200 48332
> GSM: 99201 68222
> Landline: 022-40558914
>
> ========
> B N Kumar
> CEO
> Concept PR - "Agency of the Year" award winner from PR Council of India
> ====================
>
>
>

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