Monday, April 13, 2009

[prpoint] Re: Political communication - Election campaign through social media



It does impact but one need to look into the analysis statistics as to how many people are logging on to their sites, and what age group. Knowing the vast disconnect that the youngsters have with politics, it would be an interesting finding.
The analytic tool, Google Trends, throws up some interesting trends, subregion wise and city wise, where most of the Madhya Pradesh, Delhi, Gujarat, based netizens are amongst top three regions, who had been primarily watching the election trends.
Release of manifesto by BJP received maximum hits after the announcements. Does it also show increased interest in the party? A comparatives of various search terms throw up some interesting findings on the people who are surfing and searching the net during these times, and the states from where these netizens are logging in.
CJ Singh
CorePR

--- In prpoint@yahoogroups.com, Prime Point Srinivasan <prpoint@...> wrote:
>
> dear friends
>
> As expected earlier during the discussions in this group, now the major
> political parties have started using the social media blogs and podcasts for
> their campaign.
>
> 1. I find both Congress and BJP have their websites updated with the latest
> developments.
> 2. BJP has published 262 visual podcasts in Youtube, linked from their main
> site.
> 3. Both the parties have started using the google adwords effectively.
> whenever you search anything relevant to India, both congress and BJP
> appear.
>
> I request the members to share their views as to the usage of social media
> in the current elections by the political parties. Also share as to how
> far, it is creating impact on the youngsters and net users.
>
> Srinivasan
> Moderator
>

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