Naren has raised an interesting point. Government should also follow corporate structure.
In a corporate only two people are allowed to talk to the media -- the CMD and the head of PR with
clearance from the management. You would have all seen this how our own member Arun Arora acts as the
spokesperson for DIAL project on TV or on print media. When I was at ALSTOM only the Country President spoke to the press and I briefed the media with his concurrence. No one else was allowed to talk to the media.
The idea behind the entire exercise is to avoid contradictory messages going out to the public. And this
is what saved the day. In manufacturing industry, factory managers are trained to talk to the press , they know exactly what to state and what not to state.
High time goverment followed such practices because such conflicting messages is not good
for its image, because there are so many sensitive issues involved. and believe me, ATOMIC ENERGY is the most sensitive issue in the world today with international policeman USA hawking around.
cheers
ashok
On Fri, Aug 28, 2009 at 12:10 PM, Narendran A <naren_vna@yahoo.com > wrote:
Hi friends
Every media in the country today had the story on Pokhran II in the front page. Former Scientist of DRDO, K. Santhanam calling Phokran test as a fizzle. What he spoke was a highly sensitive issue concerning national security as well as image of the country.
There should be clearly drawn communication guideline for officials holding sensitive offices irrespective of them in service or retired.
I request members in the group share there thoughts on what all ways we can structure communication flow and also interesting incidence which can be learning for young professionals.
Best regards
Narren
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