Dear Mr. Srinivasan:
One of the value system that is not taught even at the school and
college level to the students is the respect for time and self-
disciplne. it is the bane of many events, conferences, and meetings,
where people do not turn up in time, and those who reach the venue in
time, have nothing else to do but feel degraded and rightfully lament
the sheer waste of their time. At times even the speakers reach the
venue in time while the audience is still trooping in, and there
cannot be more disrespect to those who reach the place in time.
And as regards the lack of participation in the awards, I think not
many people are networked enough with professional organisations to
keep a tab on these awards and apply in time. The professional
organisations also must well publicise these competitions and reach
out to the organisations through a structured campaign. It would also
be not out of place to maintain a calendar of events and start
publicising the same at least six months in advance so that the
entries can be prepared in time and submitted.
We are happy that Mr. Srinivasan and his e-Sense team received the
ABCI Gold and we are indeed proud of it. But I think a national level
media coverage of the event had been missing, though I do hope that
some of the communication/
and give it wide publicity, which would encourage other organisations.
CJ Singh, CorePR
--- In prpoint@yahoogroups
<prpoint@...
>
> dear friends
>
> *Ecstasy*
>
> I had the honour of participating in the recent ABCI Awards last
week.
> Generally, the ABCI awards are considered as Oscars of Business
> Communication. I should complement the ABCI team for their
meticulous
> planning right from the first stage of "calling for entries".
>
> They received more than 570 entries (highest of all the past years)
from 73
> organisations for 40 categories of awards. Eminent people were
involved as
> juries to select the best entries. Out of 73 organisations, around
50
> organisations got one award or other. Some of the well known
leading
> organisations could not secure even one award. Many of the
participants,
> whom i spoke were all happy with the selection process.
>
> The Award function was well organised. Everybody was made to feel
proud of
> their participation. More than 15 or 20 CEO of various companies,
besides
> large number of COOs, CFOs participated. It was highly
professional.
>
> Please join me in congratulating the President Mr Yogesh Joshi and
his team
> for the sincerity and commitment to the profession.
>
> *Agony*
>
> Though everything was fine, some of the areas have been disturbing
me. I
> will be thankful if the members share their views also to improve
this.
>
> 1. Though the organisers have announced the start of the Award
Ceremony at
> 6,30 PM on 11th jan (Friday evening), i could see hardly 20 to 25
people in
> the hall. The organisers were ready with all the awards and other
> arrangements. The award winners and many of the Senior executives
of award
> winning organistions started arriving at the hall after 7 PM. the
master of
> ceremony was making announcement about the late arrival of audience
due to
> 'traffic jam'. Finally, the function could start at 7.30 PM.
>
> Traffic jam is a well known fact in all metros nowadays. Atleast
the award
> winners and their organisations should have planned their travel
properly to
> reach the hall in time, to receive the coveted awards. Corporates
should
> understand that this is the greatest respect that they give for such
> awards. 'Not respecting time" should not be a 'way of life'
>
> 2. 73 companies participated in the award scheme by submitting
their
> entires in various categories. I understand only handful (4 or5)
companies
> from the new generation companies submitted their entires. Rest of
the
> companies were from old generation companies like Tatas, Birlas,
automobile
> companies, public sector banks, etc. The concern is why the new
generation
> companies isolate themselves from the mainstream? Winning should
not be the
> only criteria. Participation is more important. Even amongst the
companies
> who submitted entires, many of the leading companies could not get
any
> award. Why this phenomena? Members may share their views what
prevents
> them from participation. Many times, I find the IT companies
claim to have
> the best communication models. Unless they showcase in public, how
can they
> be evaluated?
>
> 3. Out of the 73 companies, who participated, the participation by
small
> and medium industries (SMEs) are negligible. I personally know
many SMEs
> have best communication models in their own indigenous model.
Normally,
> they used to feel shy to participate in the race against big
companies.
> None of the organisations in India, including CII or FICCI have any
award
> scheme to evaluate the communication strategies of SMEs. I appeal
to ABCI
> and other PR bodies to think of introducing new Award Scheme for
SMEs
> atleast from this year. .
>
> In this SME task, I will be too happy to get associated with any
> organisation as partners through my Prime Point Foundation. We
cannot
> afford to ignore a large segment of contributors to the Nation.
>
> I onceagain congratulate ABCI for their commitment to the
profession. .
>
> I invite your views
>
> srinivasan
> prime point
> 94440 50273
>
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