Friday, July 11, 2008

[prpoint] Accreditation by IABC - Interested may contact immediately

dear friends

In our June 08  issue of ezine, we had mentioned about the IABC accreditation for professional communicators.  ABC  designation is recognisd world wide.  In many countries, accredited professionals are preferred for jobs.  Since there were some enquiries  from our members about the Accreditation process, I wrote to IABC for details. 

Mr Bish Mukherjee, Director (Accreditation) for Asia Pacific Region has sent the following  details.  Please read the note fully. 

They are are willing to offer discount, if a minimum of 20 people submit their willingness.  The quantum will be decided by their IABC HQ at USA.  They have also specified a minimum work experience of 5 years for joining this process.  They are willing to relax, based on individual basis and their performance. 

Those who are willing to get Accredited by IABC, may kindly write to Mr Bish Mukherjee to his email id mishanetwork@mishanetworkpr.com under copy to me at prpoint@gmail.com . While writing so, please quote this group mail.

Even the employees with four years of experience may submit their willingness.  Please send your willingness before 31st July 2008, to enable them to consolidate and to consider any group discount.

You may also forward this mail to your other friends, who want to get accreditation from IABC.

Srinivasan
Moderator

---------- Forwarded message ----------
From: Bish Mukherjee <mishanetwork@mishanetworkpr.com>
Date: Thu, Jul 10, 2008 at 11:17 PM
Subject: Accreditation
To: Prime Point Srinivasan <prpoint@gmail.com>

 

IABC Accreditation

Bish Mukherjee ABC

Information for Prospective Candidates

Demonstrate your ability to think and plan strategically and your skills at effective organizational communication by earning the ABC designation.

Why should you become accredited?

The ABC designation behind your name says that you have successfully met a global standard in organizational communication. You have a specific level of education and experience as a communicator or public relations practitioner. Your work has demonstrated that you can think strategically, establish meaningful goals and objectives, and measure your success. Your work has been reviewed by your peers and has successfully stood the test that demonstrates you have a well-rounded problem-solving approach.

It is a fact that you cannot get a good PR job in the US, Canada and some parts of Europe without flashing your ABC accreditation.  In the Asia Pacific Region, more and more head hunters and recruitment agents are following the leads given by leading Australian organizations such as Salt and Shein and Geddes Parker and Partners in giving due weightage to accredited candidates for lucrative and prestigious jobs.

IABC's biennial survey of the profession, Profile, shows that accredited members' average salary is significantly higher than that of non-accredited members.

Prospective Candidates Frequently Asked Questions:

1.                  What are the prerequisites?

You are eligible for accreditation if you are a professional communicator with a minimum of five years of experience in business communication (organizational communication, public relations or communication management) and a bachelor's degree, or a total of nine years of combined post-secondary education and/or experience. You must also have a reputation for abiding by the principles of accuracy, truthfulness, sensitivity and IABC's Code of Ethics for Professional Communicators. Please talk to us if you feel you have an eligibility query and we are happy to discuss it with you.

2.                  How do I become accredited?

The accreditation process involves three steps. You must successfully complete each step before you can proceed to the next step.

·         Application

·         Qualification (the portfolio or case studies)

·         Examinations (written and oral)

Each portion of the accreditation process contributes to your score. The portfolio grade counts for 25 percent of the total; the written exam counts for 58 percent of the total; and the oral exam counts for 17 percent of the total.

Application

The application form asks for information on your education and work experience.

Your application should be a comprehensive summary of your professional experience and qualifications. Your eligibility to proceed with accreditation is determined mostly by the information you provide, so be as complete and candid as possible. Evaluators will check to see that you've met the basic eligibility requirement and look for evidence of general career progress and experience in a number of areas of organizational communication.

The front of the form gives the Accreditation Council biographical information such as: who you are, where you work and how long you have been in the profession.

You are also asked about your post-secondary education. If you intend to substitute years of work experience in lieu of formal education, you will need to have a total of nine years experience in communication work to substitute for a college or university degree plus five years experience.

If you have disabilities that might require special arrangements on the day of the examination, please explain on the application form.

Information on your present position

In describing your supervisory activities, include not only those people who report directly to you but others – such as freelance writers, consultants, vendors, photographers or task force members – who receive direction from you. Be sure to distinguish between the two categories.

Information on prior positions

You should cover any jobs that required communication responsibilities. Prepare additional sheets on each prior communication for the past 10 years and attach them to your application in reverse chronological order (most recent position first). The information requested is the same as that required for your present position. You may provide any other information, including a résumé that may have a bearing on the judges' evaluation of your application for accreditation.

The full accreditation fee is due with the application

If it is necessary to retake part of the examination, an additional fee will be charged based on the number of sections the candidate retakes.

Qualification: The portfolio/case studies

You must submit a portfolio of two work samples/case studies with work plans to demonstrate the range of communication projects or programs you've been responsible for and your ability to plan and work strategically. Candidates must receive a passing score of 4.0 or better on their portfolio to qualify to take the examination (using a 0-7 scale).

Examination

The examination tests your knowledge of communication and new management skills. The exam is 4.5 hours long and includes a written and oral test.

Candidates meeting all requirements of the program earn the designation Accredited Business Communicator (ABC).

3.                  How much does it cost to apply?

 

IABC Member:     US$290

Non-Member:        US$500

 

IABC members maintain their accreditation as long as they are members. Non-members will be required to pay an annual administration fee of US $400 to keep their accreditation active, payable annually on the anniversary of their accreditation.

For groups wishing to go through the process together, discounts are available when applications are submitted at the same time. For more information, please consult Bish Mukherjee ABC at mishanetwork@mishanetworkpr.com or call +91-9884063009 or +91-44-32912090.

 

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