Sunday, January 25, 2009

Re: [prpoint] Why PR agency professionals are treated as untouchabiles by Corpcom professionals?

The question of who pays whom shouldn't arise. You pay for the services that you get!! Be it corpcom or PR agencies at the end of the day we are all into one business - of delivering deliberate, planned, sustained communication to our target audiences.

Regards
bnk


2009/1/25 V Jagannathan <v_jagannathan@yahoo.com>

It is not the question of untouchable. It may be the group's policy to restrict the membership to their clan. So it is not possible to demand membership. Further while the role of Corp.Comm and PR agencies may seem complimentary, the major difference is who pays whom.
 
V.Jagannathan

--- On Sun, 1/25/09, Sindhu Rajasekharan <sindhu.ipan@gmail.com> wrote:
From: Sindhu Rajasekharan <sindhu.ipan@gmail.com>
Subject: Re: [prpoint] Why PR agency professionals are treated as untouchabiles by Corpcom professionals?
To: prpoint@yahoogroups.com
Date: Sunday, January 25, 2009, 10:59 AM

Very true.. Each of their roles are complementary. . The problem is simple.. There is a general attitude among few of the corp comm professionals that agencies' role ends with media relations, which is not.. The mindset of perceiving the agency as a strategic partner is seemingly decreasing among the corporates, hence it has led to a situation where corp comm portals would not want to share the portal they network among themselves.

Infact, most of them would have started their career from an agency. Think people, before creating a revolution against the Agnecy community.

On 1/24/09, CABSFORD Public Relations <cabsford.publicrela tions@gmail. com> wrote:


Corporate Communications officials and PR Agency personnel are made for each other. They are complementary and supplementary to each other. If they co-exist peacefully and with mutual respect, then the whole sector of PR benefits and flourishes. If one group thinks that it can exist without the other, then it is hypocrisy.
 
Nurul Islam Laskar, CEO
CABSFORD PUBLIC RELATIONS & COMMUNICATIONS
Government Press Road
Guwahati-781 021
+91 361 2656699/2656813
+91 99541 91836
EMAIL: cabsford.publicrela tions@gmail. com
cabsford.publicrela tions@officelive users.com



--
--
Regards,
Sindhu Rajasekharan




--
Regards
BNK
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B N Kumar
CEO
Concept PR - "Agency of the Year"  award winner from PR Council of India
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