Hi! From the day, humans learned the art of communicating; the word 'communication'� has been in the limelight always. Innumerous books on the ways of effective communication and the need for timely response for customer satisfaction are being published regularly. This word has been flashing and blinking everywhere. Being in the field of communication for just 2 years at Bangalore, I decided to join Association of Business Communicators of India (ABCI) to add one more feather to my cap and also to get a deeper insight about the profession. I was quite impressed by their online membership form (www.abci.in) Another key to effective communication is correct and up-to-date information which is missing in the ABCI website. Correct me if I am wrong. My findings from their website:
Just to get a picture of the plight of other pr bodies, I visited the PRCI and PRSI websites. To my disappointment, I strongly feel that only interested people should take up the leadership and responsibility of managing such non profit professional organizations. Active involvement of young professional will also help in getting vibrant and fresh ideas. Or there should be one central governing authority that will constantly monitoring such associations or regional chapters and improve the overall image of this industry. After all its all about efficacy of communication. Rashmi |
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