Dear Srinviasan:Congrats on live blogging.You have become a trail blazer.
Pl add some caution. Not all events/launches go smoothly. Nearly 15 years back Gillette burnt their fingers when they tried to launch their new razors exclusively made for Europe.
Due to time difference between continents and US regulations, they had to inform the NSE.Since the US as a continent has different time zones the news spead in US about the launch and stores were swept with customers asking for the new Razor.Also News had impacted stock prices. While the company was ready for supplying to Europe, the demand was coming from US!
Today TV is instantaneous and global in reach. Convergence has brought all other media together, where they blend and borrow. Integrated budgeting of PR and communication and its management is critical.The entire firm/organizations need to be reoriented to understand the new communication environment.
Ask relevant questions
Are we ready?
have we made system analysis?
Can we cope?
Think.Plan.Reality check.Jump.
Narendra
From: Prime Point Srinivasan <prpoint@gmail.com >
Subject: [prpoint] Live report from Mount Abu - National Media Conference 2009
To: "Prpoint Group" <prpoint@yahoogroups.com >, "Image Management group" <image_management@yahoogroups. >, "New Media New Media Forum" <new_media_forum@com yahoogroups. >, "India Vision group" <India_Vision_com 2020@yahoogroups >, "TEJOUS GROUP" <tejous@yahoogroups..com com >, gfpr@googlegroups.com , pr_india@googlegroups.com
Date: Saturday, September 12, 2009, 12:28 AM
hi friends
Pl watch the pictures and proceedings being reported live from Mount Abu
http://prpoint. blogspot. com
Srinivasan
Prime Point
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