Re: [prpoint] Debate: What is the purpose of advts.? eyeballs or message about product?

 

Dear Sir,   I agree with you, as far as my knowledge goes advertisements are made keeping in mind the product, segment and service.  There are two advertisements which I could never forget in my life,   1. Surf - "Surf Ki Khareedhdari Mein Hi Samajdhari Hai" by a middle class women Lalitaji. One of the best brand advertisements. It created Brand and also attracted house-wives.  Infact, Surf has become synonymous with detergent.   2. Jenson & Nicholson - "Whenever you see colour think of Us".  Very clear in building brand.   The advertsiement is nothing but catch eye-balls. Regards, R Sai Kumar

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