Hello,
Forgot to add the following.
There is nothing unethical on the part of the reporter in not mentioning the name of the restaurant in his copy.
The decision of restaurant owner to invite the celebrity and foot his/her bill - travel, boarding etc- is not the worry of a reporter.
Similarly the venue is not relevant to the story. Across India several such interviews happen in a hotel lobby/restaurant.
The restaurant owner can have only one grouse, that is, the reporter enjoyed the hospitality -say tea, snacks- and a gift (the value I dont know) did not any report on the inauguration.
Well that is the hazard that PR agency should educate its client at the time of signing the contract.
Regards
Jagannathan
domainb.com
Chennai
Mansi PR <mansipr@gmail.com> wrote:
Mansi PR <mansipr@gmail.
Dear friends,I want to know your expert opinion on an issue.One of our friends retained a PR company at Chandigarh (also a dear friend of ours) to handle the launch event of his Restaurant. The owner of the restaurant also retained an event manager and booked a TV celebrity for the inaugural show.As usual, the PR company invited the media for the inaugural event. A reporter from Times of India also attended the event, enjoyed the hospitality, went away with the gift happily and filed the interview of the TV celebrity without even mentioning the name of the restaurant or the owner ("The TV Celebrity was here to inaugurate a restaurant in the City").My question is : Is it ethical on the part of the TOI reporter to file the interview of the TV celebrity, without giving credit to the restaurant, when :
- The TV Celebrity was arranged by the Restaurant owner
- The restaurant owner spent heavily on the fee, food, lodging, travel etc. of the TV Celebrity
- The interview took place at the restaurant premises
Kindly enlighten me on the issue.Warm regards.Raman JoharMansi PRChandigarh
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