Dear Mr. Srivathsa:
Though your question is very relevant and often both the journalists
and the PR men can be found asking about each other. But I feel,
this is also the bane of a cordial relationship between them.
No one should claim to be the cause of someone else's existence. It
kills harmony and professional respect. We need to understand that
both professions are complimentary to each other, and we must
continue to accord due respect for their respective professional
competence and freedom. That can only ensure lasting fruitful
relationships.
CJ Singh, CorePR
--- In prpoint@yahoogroups
wrote:
>
> Hi,
>
> Can one enlighten me as to who creates a news for whose
livelihood?
>
> Is it the PR agency that packages a news for a reporter to earn
his livelihood? or
>
> The media finding the package something different and decides to
write about giving the PR agency its livelihood?
>
>
> Jagannathan
>
>
>
> Vasan Srivathsa <emailvasan@
> Hi Mansi,
>
> The PR would have done better to do things differnetly - the
restaurant could have arranged for feeding a group of orphans, free
lunch to a group of elders o just had a quiet inauguration and then
went in for a well thought communication to the target audience.
>
> Media guys in my opinion interpret ethics when it suits them
hence a PR should be just dependent on them - they come at their
cost if you can create a news for them to earn their lively hood.
>
> No offense meant to our scribes....
>
> Vasan
>
>
> On Dec 29, 2007 12:44 PM, Mansi PR <mansipr@...
> Dear friends,
>
> I want to know your expert opinion on an issue.
>
> One of our friends retained a PR company at Chandigarh (also a
dear friend of ours) to handle the launch event of his Restaurant.
The owner of the restaurant also retained an event manager and
booked a TV celebrity for the inaugural show.
>
> As usual, the PR company invited the media for the inaugural
event. A reporter from Times of India also attended the event,
enjoyed the hospitality, went away with the gift happily and filed
the interview of the TV celebrity without even mentioning the name
of the restaurant or the owner ("The TV Celebrity was here to
inaugurate a restaurant in the City").
>
> My question is : Is it ethical on the part of the TOI reporter
to file the interview of the TV celebrity, without giving credit to
the restaurant, when :
>
>
> The TV Celebrity was arranged by the Restaurant owner
> The restaurant owner spent heavily on the fee, food, lodging,
travel etc. of the TV Celebrity
> The interview took place at the restaurant premises
>
> Kindly enlighten me on the issue.
>
> Warm regards.
>
> Raman Johar
> Mansi PR
> Chandigarh
> mansipr@...
>
>
>
>
>
>
>
>
>
>
> --
> Sent from my StrawBerry® wired device (Laptop) :)
>
>
>
>
> ------------
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>
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