Tuesday, April 14, 2009

[prpoint] Teaser's for product launch- Agni Pariksha for Journo's mail boxes



Hello,
 
We all know about teaser ads. Ever heard of a teaser mails from a PR agency about a product launch?
 
Recently I got mails from a MNC PR firm `asking whether am I ready for agni pariksha'.
 
I feel this is one of the silliest form of raising curiosity amongst journalists.
 
When I asked about the mails, I was told by the sender that these are teaser mails for a product launch. She said the press release will be sent once the product launch is over.
 
I feel this is taking journos for granted and their mail boxes for agni pariksha- whether the mail box will get clogged or not.
 
I want the members to give their views this kind of PR-Mail Box terrorism.
 
Any serious minded PR agency will understand that journos will get important mails. Clogging their mail boxes with such senseless teaser mails is an irresponsible act.
 
I wont take me seconds to block the sender's id as a spammer.
 
Regards
Jagannathan

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Please visit http://www.prpoint.com (for useful PR resource materials) and http://www.primepointfoundation.org (non profit trust for promotion of PR)and http://www.imageaudit.com (about Image Audit)and http://www.indiavision2020.org (on India Vision)
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