Further to my earlier mail on this subject, I will be thankful if the members share their views and experience broadly on the following areas for the benefit all.
1. How can social media make a difference to the marketing
Vis- a-vis traditional marketing
2. What areas of emerging media businesses have to look at now?
3. How has it changed the marketing of business. Why is Emerging media so relevant today?
4. How can I get attention on youtube( how do I get to be seen on Youtube by a large audience)?
5. How do I create groups in various forums like corp. comm. Group/PR group and link it to my FB or twitter account as a database?
6. How and where do we deploy webcast, podcast, RSS feed etc?
7. Is there any tracking methodology where ROI can be established using emerging media?
8. How do I create groups on Linkedin, Twitter and
FB.?
9. How do make groups across different social media interact with each other?
10. What is Web 2.0 technology and various components. How do we use web 2.0 in marketing and customer identification and retention. ( How do I form a data base)
11. How do we effectively use blogs and form our own blog Group. How do i create blogs and where do i create a page for others to contribute.
Regards
Kannan
--- In prpoint@yahoogroups.com, kannan chetlur <kannan_chetlur@...> wrote:
>
> Hi all
>
> Recetnly, I had a detailed personal discussion with our moderator Srinivasan on the various aspects of social media. It has given me a lot of insight into this medium and i would like to see if we can initiate a discussion on the new emerging medium in this forum.
>
> With Changing Business environment and with costs being a major factor affecting the bottom line, companies are constantly looking to innovative methods on cost condensation and at the same time getting brands embedded in the minds of the consumer. While established brands keep the exposure going with just optimal costs to ensure that the brand recall does not fall, new products and services have to look at this holistically.
>
> While traditional media is important to get maximum eyeball exposure, it is the new emerging social media that could help them to get across to a more defined audience at the least possible cost.
>
> While new media can be in the form of Blogs , podcast and webcast getting across to different groups in the domain, a lot of clarity needs to be shared as to how to go about the same. However fundamental it may seem, there are a lot of us wondering where to begin and how to get this going.
>
> Also is the new buzzword we often hear is web 2.0 technology. There are dashboard analysis, web analytics and so on, still we need to how these tools are employable and what reference does exist if you want to DIY mode. Today communication professionals are also required to know and understand the new emerging media if they have to be current with times.
>
> So i, therefore, request the members to share their views and experiences in the forum so that there could be a lot of knowledge dissemination which could greatly help fellow professionals
>
> Thankyou
>
> Kannan raman chetlur
> Marketing & Brand consultant
>
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