The topic of rewarding/recognising young talent is an eternal question. However, I'm confused on the point being made by the young lad, or by you.The fact is that companies do a lot to encourage good talent - monetarily and otherwise. It's in their interest to do so. By the way, I hope we realise that good talent is a rarity in our industry.
However, if awards is what you and the young lad are referring to, there are several of them too. By PRCI, E4M, Holmes Report, etc. But I would not get into the merit of selection process or winners. That's too subjective a point to get into. I've seen even the Nobel and Magsaysay prizes being influenced for reasons beyond merit.
But I have a larger point to make. That of persistence. I've seen that if you are good, and you continue to do good, you will be recognised. No doubt on that. It may happen quickly for some, or take a little longer for others, but recognition does come.
The anger, thence, is unjustified and misplaced. You need to question the anger itself. Is it coming from a misplaced expectation? In most cases, it does. It becomes a problem if one tries to achieve everything in two years. I've seen young lads trying to become masters of PR in two years! Hell, some even open up own PR agencies in 2 years! Daring to dream is good. Confidence is good too. But not foolishness. Apply foolishness to ambitions and you'll only get failure. And failure will make you angry. So, we're back to anger.
I refuse to believe that talents are not recognised. Why? Because the industry can't afford to do so. Companies can't afford to do so. There are awards, rewards, bonus, promotions and several other means of recognition that companies employ to encourage good talent.
I'm then back to my confused state. What does this man want then? Does he want an award beyond the bonus and promotions I'm assuming he must be getting because he's good? Or does he want an award because he's not getting any rewards or bonus? Chances are, he's not getting rewards and bonus because he doesn't deserve it. Yet.
But if he still insists on being awarded, I'm afraid he doesn't have much future. It shows that his priorities are lopsided. Companies will continue to reward good talent. But to think of getting awards before achieving anything is really pitiful. And to promote such a demand is even more so.. :-)
Aarif
On Jan 5, 2014 11:17 AM, "Prime Point Srinivasan" <prpoint@gmail.com> wrote:----hiI append below mail received from one of the young Indian PR professionals written last mid night at 12.36 am. For obvious reasons, I have suppressed the name of the author of this mail. Probably this mail reflects the genuine anger of the many young PR professionals.His grievance is that talented young PR professionals (not owners of agencies / Corpcom heads) are not getting the recognition. I see many young professionals taking lot of interest in developing their skills by interaction, participation in group discussions, etc. They go unnoticed.I invite feedback from members. Is thee a way we can start recognising the urecognised young talents in the PR/Corpcom industry? If so, what should be the criteria?As you know, already Prime Point Foundation and ezine PreSense present annual 'Sansad Ratna Awards' for the top performing Lok Sabha Members since 2010. In the past five years, this Award has become a well respected Award among the Parliamentarians, because of the transparent selection process. We can also consider PR Awards for the young talents, based on some transparent norms.You can share your views in the group directly. Please read the appended mail of a young PR professional.srinivasanPrime PointModerator, PRPOINT groupMail received from a PR professional---------- Forwarded message ----------
From: xxxxxxxxxxxxxxxxxxxxxxxx
Date: Sun, Jan 5, 2014 at 12:36 AM
Subject: PR Awards
To: Prime Point Srinivasan <prpoint@gmail.com>
Dear Sir,
I was going through the email on the xxxxxxx Awards, was wondering what are their selection criteria to decide the winner. I have seen winners of past few years and noticed that they had done nothing substantial for our industry.
I remember you recommending me for the award last year but was sure I won't stand a chance to win any award as I am not known to any member of the jury panel nor have they seen the work done by people like you and me for the industry. Most awards given by these associations are circulated amongst themselves only. Wonder why you have not been recognized for your work till date by any of these associations. They are so much into themselves that they have stopped listening to ground realities.
Which is why I keep insisting you to do a small recognition program for people like us and motivate more youngsters to come ahead and serve the industry. You really need to do something on this as rewarding corp comm heads and agency bosses for the work done for their own company will not help the industry or motivate youngsters.
Please sir consider this suggestion as I am seeing the motivation to do something for our own profession is vanishing as no youngster till date was recognized for whatever good he/she did for the profession.
Awaiting your response
Best Regards,
(Name suppressed)
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